Tom Pool Advanced Technical SEO Course [Instant Download]
What is Tom Pool Advanced Technical SEO:
Tom Pool’s Advanced Technical SEO course teaches you complex technical SEO hands-on.
The course focuses on key areas like making websites easier for search engines to crawl, improving page loading speeds, and understanding server log files.
Tom Pool, who leads SEO at Blue Array agency in the UK, designed this course for people who want to solve difficult technical SEO problems.
You’ll learn practical skills to handle advanced SEO challenges in real-world situations.
Instructor Profile:
Tom Pool is the Technical SEO Director at Blue Array, the UK’s largest pure-play SEO agency. He’s an experienced SEO professional known for his expertise in technical SEO and his regular presence on the SEO speaking circuit.
Tom also won the UK Young Search Professional of the Year in 2019 and is the founder of BrightonSEO. His vast experience and dedication to teaching make him the ideal instructor for anyone looking to master advanced technical SEO.
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What you’ll learn in Advanced Technical SEO:
In this comprehensive course, you will gain the skills needed to boost your website’s technical performance, ensuring it aligns with SEO best practices.
- Crawlability & Crawl Budget: Learn how search engines crawl your site and optimize your crawl budget effectively.
- Indexing Techniques: Master how to make search engines properly index your content.
- Page Speed Optimization: Learn ways to make your website load faster and improve user experience.
- Server Log File Analysis: Understand how to read server logs to find and fix SEO issues.
- Mobile-first SEO: Master mobile-first optimization since Google prioritizes mobile search.
- International SEO & Schema: Learn how to optimize for different countries and use schema markup to help search engines understand your content better.
By the end of this course, you’ll have practical knowledge to make meaningful technical SEO improvements to your website.
Advanced Technical SEO Course Curriculum:
The course has four main parts that teach different aspects of technical SEO:
- Section 1 – Introduction, IA, and Crawling: Covers SEO basics, website structure, and how to help search engines find your pages.
- Section 2 – Indexing, Content, and Speed: Shows you how to get pages indexed, handle duplicate content, optimize for mobile, and make sites faster.
- Section 3 – Ultra-Advanced Techniques: Teaches you how to analyze server logs, use Python for SEO tasks, and work with HTTP headers.
- Section 4 – International SEO, Schema, and HTTPS: Focuses on multi-country SEO, adding structured data, securing your site, and using Google’s SEO tools.
These sections will give you the knowledge to handle complex technical SEO challenges.
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